Article: Q&A With Rachael McBrearty, Chief Customer Office At LeanData
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Learn how Diane and her team are partnering with People.ai to get ahead of their competition using leading indicators to accelerate predictable pipeline build, conversion and ultimately revenue growth
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Learn how to identify, prioritize, and operationalize the right buyers.
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Join Drew Keenan as he shares learnings from Jama’s journey to develop a single source of truth for customer data, enabling them to increase confidence and trust across sales and marketing teams.
27:26Learn why rev ops professionals should use Moneyball concepts when it comes to sales planning.
29:44Learn how programs drive engagement across your key accounts, how accounts are progressing, and when sales should act.
30:00Session: How to Build a Business Case for a Data Management Initiative
Join Josh Ren (Netskope) and Allen Pogorzelsk (Openprise) as they share the key areas where a data management program can amplify the impact of every RevOps person, process, and technology.
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Hear real-life real examples of using conversational marketing to move from old-school gated content to real-time, meaningful conversations with qualified buyers.
