Software-as-a-Service (SaaS) has revolutionized how B2B organizations acquire technology required for today's sales processes. With algorithmic solutions sold on costly annual subscriptions to organizations, Sales Operations professionals are required to not only be diligent and educated consumers, but – more importantly – convince everyone else that these expensive and complicated tech tools are necessary for their organization's growth.
This report guides Sales Operations professionals in developing effective in-organization persuasion skills to convince their stakeholders to purchase tools which can effectively further their businesses.