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Orchestrating the B2B Experience with Marketo Engage

B2C marketers seem to have perfected their delivery of a personalized customer experience.

Whether it's the one-click purchase you made from an Amazon recommendation, or that new show you're binging because Netflix recommended it – there's no denying that B2C marketers have got our specific needs and preferences down. 

Learn how you can replicate B2C marketing methodology in a B2B context from experts in leading B2B organizations. 

Gain insights on:

  • What effective orchestration means in a B2B marketing context
  • The common challenges that prevent the execution of an effective marketing orchestration
  • How you can orchestrate a personalized marketing experience for your customers

Download now!


Previous Flipbook
Best Practices for a Winning B2B Marketing Data Strategy
Best Practices for a Winning B2B Marketing Data Strategy

Learn to create a marketing data strategy that surfaces the most important insights, unifies your revenue t...

Next Flipbook
Optimizing Virtual Event ROI
Optimizing Virtual Event ROI