See How Okta Is Leveraging Revenue Operations Today
Founded 10 years ago, Okta was an early pioneer in centering its go-to-market strategy around delivering a seamless customer experience across the revenue chain.
By centralizing its sales and marketing org and martech stack early in the game, Okta removed silos common in many B2B businesses today which commonly hinder growth.
Okta's unified go-to-market approach, which exemplifies the emerging paradigm called Revenue Operations, is the foundation from which Okta today is fueling upwards of 50% year-over-year growth.
- Take a sneak peek at Okta’s unique go-to-market org & tech stack
- Hear how a centralized Revenue Ops strategy supports Okta's growth strategy
- Learn from this best-practices B2B leader tips for shifting your own business to Revenue Ops model
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About the AuthorMore Content by Maile Johnson