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2019 Account Based Benchmark Report | TOPO

The best content for understanding the latest trends in data-driven lead-flow management

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26 January 23, 2019 2019 Account Based Benchmark Report A research report focused on the strategies and tactics of successful account based organizations. © 2019 TOPO. All rights reserved. Unauthorized copying or distribution is a violation of copyright law. For questions, email analyst@topohq.com ABOUT TOPO TOPO works with high-growth companies to transform their sales, sales development, and marketing organizations into world-class functions. B2B organizations rely on TOPO research and consulting to make informed strategic decisions that drive pipeline and revenue growth. We do this by offering: 1. Data and benchmarks collected from the world's fastest-growing companies across hundreds of key metrics. 2. Research, best practices, and tools that make faster revenue growth a reality by focusing on specific, actionable strategies, tactics and plays. 3. Personalized advice and support from sales and marketing's best and brightest—TOPO analysts and your peers from the world's fastest-growing companies. 4. Consulting helps clients address big sales and marketing issues in a manner that's deeply specific to you. Our consulting work focuses on areas such as go-to-market strategy, organizational design, and marketing/sales process 5. Events and peer networking with industry-leading practitioners to learn and share best practices associated with top-performing sales and marketing teams About the analyst Eric Wittlake, Senior Marketing Analyst Eric Wittlake studies the account based market in TOPO's marketing practice. Prior to joining TOPO, he spent more than 15 years creating and executing demand generation, marketing, and advertising programs for B2B (and a few B2C) companies. For more information To find out how TOPO can help you grow revenue faster, contact us at: Web: www.topohq.com Email: analyst@topohq.com

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