Maximizing The Impact of
Your Contacts
Leads are only one portion of your Demand Generation
funnel. But most organizations under-utilize another
important component: Contacts. If you think about your
key target accounts, buying signals f rom these accounts
are a combination of qualified leads as well as contacts.
Safe & secure in Salesforce
• Native within Salesforce environment
• Your data is never exported
• LeanData maintains history of your
previous routing rules
Contact Management
Helps In Many Ways
• Lost Opportunity Re-engagement: Route
contacts to the Opportunity Owner when a
previously lost opportunity re-engages
• Contact Reactivation: Nurture contacts that
go cold and route them to correct owners
upon reactivation
• Upsell Management: Route new contacts
f rom existing active accounts to the Account
Team to initiate an upsell conversation
PRODUCT SHEET |
CONTACT
MANAGEMENT
