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8 Ways to Unlock the Power of Engagement Data

In today’s environment, most companies know that an account-based approach is the path to revenue. But many still struggle with using engagement data strategically to unlock its power. Join this on-demand session to learn 8 ways to utilize engagement data to penetrate target accounts, align teams and drive scalable growth. 

You will discover how to use engagement data to:

  • Develop an aligned and data-driven ABM motion
  • View early-stage metrics to track accounts and buying units
  • Measure territory health as well as campaign follow up
  • Allocate budget and resources thoughtfully
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