[Panel] Single Source of Customer Truth

September 29, 2022

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Accurate reporting starts with aligning the most fundamental indicators of business health. This includes customer count, how many customers churned last quarter, and total ARR – yet many executives are still missing this view. Why? Because each department considers its own system of record as the source of truth. Learn how the panelists got GTM systems, teams and processes in sync with trustworthy and unified data.

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[Panel] Single Source of Customer Truth

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