The LeanData eBook Library

Where data-driven sales and marketing pros can find the best long-form content for understanding the latest trends in the fast-changing world of lead management and how it impacts the business.

  • Fixing The Five Biggest Breaking Points For Most B2B Revenue Teams

    Fixing The Five Biggest Breaking Points For Most B2B Revenue Teams

    Develop a more effective go-to-market strategy by learning about the 5 biggest breaking points that plague B2B revenue teams and how to fix them.

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  • ON DEMAND WEBINAR

    How Is Okta Driving 50+% Y/Y Growth? Revenue Ops Is the Secret Sauce

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  • Defining Revenue Operations: The Essential Guide to Getting Started

    Defining Revenue Operations: The Essential Guide to Getting Started

    Learn more about what Revenue Ops is and how your business can achieve success by implementing an effective Revenue Ops strategy in this E-Book.

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  • 2019 Account Based Benchmark Report | TOPO

    2019 Account Based Benchmark Report | TOPO

    TOPO’s report focuses on the strategies and tactics of successful account-based organizations so as to aid other businesses in replicating their tremendous growth.

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  • The Building Block Guide to Marketing Attribution

    The Building Block Guide to Marketing Attribution

    Read The Building Block Guide to Marketing Attribution today and get best practices and tips from industry leaders on applying clean data to build and scale efficient sales funnel measurement.

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  • The State of Revenue Operations

    The State of Revenue Operations

    This report consists of over 1,000 responses from sales, marketing and operations professionals as well as leaders about the state of revenue operations within their individual business contexts.

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  • The Ops Guide to Lead Routing

    The Ops Guide to Lead Routing

    Lead routing best practices today differ from company to company due to their unique positions. This paper highlights 4 highly effective best practices that you can implement to encourage growth.

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  • Connecting the Dots

    Connecting the Dots

    Learn how LeanData drives business success with the solution to a key architectural challenge in Salesforce – bridging the gap between leads and accounts in the database.

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  • The State of Lead Management

    The State of Lead Management

    A majority of more than 500 sales and marketing leaders told us in a LeanData survey about lead management that they are struggling to create a great experience for their customers.

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  • How to Get What You Want - Guide for Sales Ops

    How to Get What You Want - Guide for Sales Ops

    A LeanData guide to help Sales Operations professionals persuade their colleagues to purchase technology tools that can help the business.

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  • The Sales Ops Playbook

    The Sales Ops Playbook

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  • LeanData Guide to Lead Management

    LeanData Guide to Lead Management

    LeanData's best-in-class lead management solution enables B2B companies to better orchestrate the customer experience and take control of the buyer's journey.

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  • FunnelWise & LeanData - Lead Traffic Control

    FunnelWise & LeanData - Lead Traffic Control

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  • A Lead's Journey to Find the Right Home

    A Lead's Journey to Find the Right Home

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  • Breaking Down Doors: A Guide to Account-Based Sales Development

    Breaking Down Doors: A Guide to Account-Based Sales Development

    Account-Based Sales Development is the new smart strategy for businesses to start conversations with key prospects. Find out why from two dozen thought-leaders.

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  • The End of Growth at All Costs

    The End of Growth at All Costs

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  • The Complete Do-It-Yourself Guide to Account-Based Marketing

    The Complete Do-It-Yourself Guide to Account-Based Marketing

    Account-Based Marketing is a red-hot trend. But how do you go from just talking about ABM to real action? This easy, 10-step guide will put you on the road to business success.

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  • The New State of Account-Based Marketing

    The New State of Account-Based Marketing

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  • How to Build a Successful Sales Development Team

    How to Build a Successful Sales Development Team

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  • Sales and Marketing Alignment Survey Pulse Report

    Sales and Marketing Alignment Survey Pulse Report

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  • Opportunity Knocks: Uncovering Potential with Account-Based Marketing

    Opportunity Knocks: Uncovering Potential with Account-Based Marketing

    Account-Based Marketing is the best way to turn high-value leads into customers. Here’s how you can ensure that your leads are associated with the right accounts for pipeline and revenue growth.

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