B2B companies spend an extraordinary amount of time, energy and resources gathering leads that power their revenue-generation engines.
But are they able to get these precious leads to the right team member for the best follow-up?
This report surveys over 500 sales and marketing professionals to gain a better perspective of the lead routing processes implemented in B2B organizations.
Download the survey to see how you can optimize your business's sales processes today!
Download this ebook to find out how successful revenue operations teams can enhance the overall customer experience and increase the revenue stream at your company.
Download this NEW TOPO Research Guide for an overview of the Lead-to-Account Matching (L2A) and Routing market.
Download this eBook to understand why a strong lead management foundation is imperative for B2B growth in any economy.
Check out our ebook to gain insights on the state of revenue operations at the largest organizations.
Use this quick checklist to understand the required capabilities, weigh the factors, and calculate the TCO of building versus buying a matching and routing solution.
Download the Journey to Revenue Operations map for 5 key steps to take into consideration for executing and optimizing a RevOps strategy across your entire revenue team.
Check out the new TOPO Marketing Report 2019 to understand marketing technology usage by high-growth companies as well as recommendations in making technology investments.
Check out the new TOPO Sales Report 2019 to understand sales technology usage by high-growth companies as well as recommendations in making technology investments.
Get an exclusive revenue operations executive summit that can help you make the most of such meetings without sacrificing too much time on it.
Learn how 2,400+ B2B sales, marketing and operations leaders are adopting Revenue Operations models, overcoming roadblocks to growth, and structuring revenue teams for greater alignment
This guide will help you understand the risks and benefits of building your own RevOps solutions. Make an informed decision on when to partner with RevOps vendors.
Develop a more effective go-to-market strategy by learning about the 5 biggest breaking points that plague B2B revenue teams and how to fix them.
Learn more about what Revenue Ops is and how your business can achieve success by implementing an effective Revenue Ops strategy in this E-Book.
TOPO’s report focuses on the strategies and tactics of successful account-based organizations so as to aid other businesses in replicating their tremendous growth.
Read The Building Block Guide to Marketing Attribution today and get best practices and tips from industry leaders on applying clean data to build and scale efficient sales funnel measurement.
This report consists of over 1,000 responses from sales, marketing and operations professionals as well as leaders about the state of revenue operations within their individual business contexts.
Lead routing best practices today differ from company to company due to their unique positions. This paper highlights 4 highly effective best practices that you can implement to encourage growth.
