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Welcome to the LeanData Resource Center. We hope you will find content interesting to read, watch and share.

  • TOPO Research: Lead-to-Account Matching and Routing Market Guide

    TOPO Research: Lead-to-Account Matching and Routing Market Guide

    Download this NEW TOPO Research Guide for an overview of the Lead-to-Account Matching (L2A) and Routing market.

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  • OpsStars 2020
    Virtual Event

    The Rise of Ops
    Oct 20-21

    Register Now
  • NEW TOPO RESEARCH:

    Lead-to-Account Matching & Routing Market Guide

    Read Now
  • Lead Management: The Essential Foundation of B2B Growth in Any Economy

    Lead Management: The Essential Foundation of B2B Growth in Any Economy

    Download this eBook to understand why a strong lead management foundation is imperative for B2B growth in any economy.

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  • TOPO Marketing Technology Report 2019

    TOPO Marketing Technology Report 2019

    Check out the new TOPO Marketing Report 2019 to understand marketing technology usage by high-growth companies as well as recommendations in making technology investments.

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  • Revving Up the Go-to-Market Engine with RevOps59:31

    Revving Up the Go-to-Market Engine with RevOps

    Join Boston Consulting Group and LeanData for a discussion around this fast-emerging new model for growth.

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  • Fireside Chat with Steve De Marco: Revenue Strategies to Survive & Thrive49:08

    Fireside Chat with Steve De Marco: Revenue Strategies to Survive & Thrive

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  • Lead-to-Account Matching and Routing: Powering Today’s Revenue Engines46:04

    Lead-to-Account Matching and Routing: Powering Today’s Revenue Engines

    Join TOPO and LeanData in this webinar to hear more about this important tech category – and the newly released research exploring its tremendous benefits for leading go-to-market organizations.

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  • A Day in the Life of a B2B Sales Manager31:40

    A Day in the Life of a B2B Sales Manager

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  • Optimizing Virtual Event ROI

    Optimizing Virtual Event ROI

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  • What's Working in Revenue Operations?

    What's Working in Revenue Operations?

    Download this ebook to find out how successful revenue operations teams can enhance the overall customer experience and increase the revenue stream at your company.

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  • New TOPO Research report spotlights Lead-to-Account Matching & Routing as revenue tech stack essential; names LeanData “a clear leader”

    New TOPO Research report spotlights Lead-to-Account Matching & Routing as revenue tech stack essential; names LeanData “a clear leader”

    LeanData was recognized in TOPO’s newly released Market Guide for Lead-to-Account Matching and Routing (Aug 2020) as “the dominant provider for complex organizations using Salesforce.”

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  • A Day in the Life of a B2B Marketer29:15

    A Day in the Life of a B2B Marketer

    Watch this webinar to find out how LeanData's Demand Generation and Field Marketers stay on top of their programs using LeanData!

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  • Navigating New Markets With ABM: A ServiceMax Case Study36:20

    Navigating New Markets With ABM: A ServiceMax Case Study

    Find out how ServiceMax is navigating new markets through the use of Account-Based Marketing (ABM).

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  • 8 Ways to Unlock the Power of Engagement Data47:13

    8 Ways to Unlock the Power of Engagement Data

    Join this on-demand session to learn 8 ways to utilize engagement data to penetrate target accounts, align teams and drive scalable growth.

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  • Delivering Insights To Drive More Business51:28

    Delivering Insights To Drive More Business

    Join this webinar featuring LeanData VP of Growth Marketing Charm Bianchini to learn how to use data and insights as key buying signals to drive more revenue.

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  • LeanData 2020 OpsStars Awards Open to Nominations

    LeanData 2020 OpsStars Awards Open to Nominations

    Second-annual industry recognition spotlights operations leaders forging new paths to revenue growth in B2B

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  • 7 Keys to Revenue Operations in the Enterprise

    7 Keys to Revenue Operations in the Enterprise

    Check out our ebook to gain insights on the state of revenue operations at the largest organizations.

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  • The Future of Revenue Operations: How Revenue Teams Will Unify & Evolve To Create Customers With Data, Insights

    The Future of Revenue Operations: How Revenue Teams Will Unify & Evolve To Create Customers With Data, Insights

    Find out how revenue teams will unify & evolve to create customers with data and insights.

    Read Article
  • Predict the Future with Outreach25:24

    Predict the Future with Outreach

    Learn how Outreach can help a sales rep answer the three burning questions that all sales reps have… “Who, How, and When?“

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  • Elevate Your Account-based Sales Plays with LeanData and SalesLoft25:52

    Elevate Your Account-based Sales Plays with LeanData and SalesLoft

    See a live demonstration on how the SalesLoft + LeanData integration triggers sales cadences so that a lead is contacted at the right time with the right message by the right sales rep.

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  • Turn Research into Revenue with the LeanData + G2 Integration21:36

    Turn Research into Revenue with the LeanData + G2 Integration

    Join G2’s Allie Breschie and Aubyn Casady as they walk you through exactly how G2 and LeanData have partnered to deliver unprecedented outcomes for some of tech’s savviest companies.

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  • The Essential Data Layer: Build a Tech Stack for the Now and Then with LeanData26:07

    The Essential Data Layer: Build a Tech Stack for the Now and Then with LeanData

    LeanData Solutions Consultant Marshall Clark will show you how LeanData's Revenue Operations platform supports a data layer that’s essential to a STACKED tech stack.

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  • Building a Tech Stack for Growth with Partners20:45

    Building a Tech Stack for Growth with Partners

    Join Arvin Pasricha, RVP Strategic ISV Partnerships, Salesforce, and Chris Messina, VP Partnerships, LeanData, as they explore why an integrated, scalable tech stack is table-stakes for B2B growth.

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  • Keep Deals Moving Forward, No Matter Where You’re Working25:17

    Keep Deals Moving Forward, No Matter Where You’re Working

    Sendoso’s Jerry Henry and Cody Farmer will share how to use LeanData with Sendoso to generate ROI in fast, connected, and measurable ways for your team.

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