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Welcome to the LeanData Resource Center. We hope you will find content interesting to read, watch and share.

  • Grid® Report for Lead-to-Account Matching and Routing Software

    Grid® Report for Lead-to-Account Matching and Routing Software

    Download this report from G2.com for a competitive deep-dive into the L2A Matching & Routing market.

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  • Know More, Grow More
    How to Use Engagement Data to Unlock ABM Growth

    Download Ebook
  • OpsStars 2020 Virtual Event:

    Sessions On Demand Now

    Watch Now
  • TOPO Research: Lead-to-Account Matching and Routing Market Guide

    TOPO Research: Lead-to-Account Matching and Routing Market Guide

    Download this NEW TOPO Research Guide for an overview of the Lead-to-Account Matching (L2A) and Routing market.

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  • Lead Management: The Essential Foundation of B2B Growth in Any Economy

    Lead Management: The Essential Foundation of B2B Growth in Any Economy

    Download this eBook to understand why a strong lead management foundation is imperative for B2B growth in any economy.

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  • Grid® Report for Lead-to-Account Matching and Routing Software

    Download Report
  • NEW TOPO RESEARCH:

    Lead-to-Account Matching & Routing Market Guide

    Read Now
  • TOPO Marketing Technology Report 2019

    TOPO Marketing Technology Report 2019

    Check out the new TOPO Marketing Report 2019 to understand marketing technology usage by high-growth companies as well as recommendations in making technology investments.

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  • Multi-Graph Solution Brief

    Multi-Graph Solution Brief

    LeanData’s Multi-Graph solution grants each BU the autonomy to create and manage its own GTM flow, without impacting the flows of other units.

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  • Panel: Turning 2020's Operational Challenges into 2021's Operational Efficiencies1:00:09

    Panel: Turning 2020's Operational Challenges into 2021's Operational Efficiencies

    Watch the panel of Marketing Ops experts as they discuss how they are turning 2020's operational challenges into 2021's operational efficiencies

    Watch Video
  • Accelerating Pipeline from Inbound Leads31:40

    Accelerating Pipeline from Inbound Leads

    Join LeanData’s Webinar with Ryann Morrow, Director of Sales Development at Cybrary, to learn more about how LeanData can help accelerate your pipeline

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  • LeanData Named One of G2’s Best Software Products of 2021

    LeanData Named One of G2’s Best Software Products of 2021

    Annual awards driven by customer reviews rank LeanData among world’s best B2B software companies and products.

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  • LeanData Closes Eighth-Consecutive Year of Record Business Performance

    LeanData Closes Eighth-Consecutive Year of Record Business Performance

    LeanData announces 2020 as the company's eighth consecutive year of record revenue and customer adoption.

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  • Know More, Grow More: How To Use Engagement Data to Unlock ABM Growth

    Know More, Grow More: How To Use Engagement Data to Unlock ABM Growth

    Learn to develop an aligned ABM go-to-market motion and more with this eBook from LeanData

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  • 3 Keys to Successful Sales Enablement57:53

    3 Keys to Successful Sales Enablement

    Listen in to our on-demand webinar to learn impactful Sales Enablement strategies and best practices to help you gear up for the year ahead and beyond.

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  • Using Marketing Data To Power High Growth47:33

    Using Marketing Data To Power High Growth

    Listen in to our on-demand webinar to learn how to align your revenue team and hit your number with a solid marketing data strategy.

    Watch Video
  • Zoom’s Head of Sales Operations Hilary Headlee Named One of Year’s Top B2B Technologists in 2020 B2B Innovator Awards

    Zoom’s Head of Sales Operations Hilary Headlee Named One of Year’s Top B2B Technologists in 2020 B2B Innovator Awards

    Hillary Headlee recognized for scaling Zoom’s lead-management capabilities with LeanData to meet unprecedented global demand during COVID crisis.

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  • G2 Recognizes Lead-to-Account Matching and Routing as Newest Tech Category, with LeanData the #1 Vendor

    G2 Recognizes Lead-to-Account Matching and Routing as Newest Tech Category, with LeanData the #1 Vendor

    G2 has recognized Lead-to-Account Matching and Routing as a new G2 software category and has published a G2 Grid® which positions LeanData as a leader.

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  • Best Practices for a  Winning B2B Marketing Data Strategy

    Best Practices for a Winning B2B Marketing Data Strategy

    Learn to create a marketing data strategy that surfaces the most important insights, unifies your revenue team, makes the most of every potential customer, and never lets a lead go to waste

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  • Orchestrating the B2B Experience with Marketo Engage

    Orchestrating the B2B Experience with Marketo Engage

    Learn how you can replicate B2C marketing methodology in a B2B context from experts in leading B2B organizations.

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  • SiriusDecisions | Marketing Operations: Planning Assumptions 2021

    SiriusDecisions | Marketing Operations: Planning Assumptions 2021

    Download this Research Brief from SiriusDecisions to find out more about the 5 trends that will affect the priorities of Marketing Operations leaders in 2021.

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  • SiriusDecisions | Core Strategy Report: Managing the Strategic Evolution of Sales Operations

    SiriusDecisions | Core Strategy Report: Managing the Strategic Evolution of Sales Operations

    Download this Core Strategy Report from SiriusDecisions to learn more about the evolution of Sales Operations from a mostly tactical function to strategic organization.

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  • SiriusDecisions | Sales Operations: Planning Assumptions 2021

    SiriusDecisions | Sales Operations: Planning Assumptions 2021

    Download this Research Brief from SiriusDecisions to find out more about the 5 trends that will affect the priorities of Sales Operations leaders in 2021

    Read PDF
  • Session: Scaling Lead Management to Meet an Unprecedented Time28:02

    Session: Scaling Lead Management to Meet an Unprecedented Time

    Hear from the Zoom operations team on how they scaled lead-management systems and processes with the speed and agility needed to keep up with business demand and growth at this unprecedented rate?

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  • Keynote: The Need for Speed: Eight Essential GTM Strategies for 202157:23

    Keynote: The Need for Speed: Eight Essential GTM Strategies for 2021

    Join Craig Rosenberg, Chief Analyst at TOPO, as he presents the key innovations heading into 2021 that will be required to drive lasting revenue growth.

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  • Keynote: The Rise of Ops: Superhero of the Modern Revenue Engine41:36

    Keynote: The Rise of Ops: Superhero of the Modern Revenue Engine

    Join LeanData CEO Evan Liang as he examines the past, present and future of Operations.

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  • 2020 OpsStars Awards: A Compilation of Award-Winning Ops Stories

    2020 OpsStars Awards: A Compilation of Award-Winning Ops Stories

    This collection highlights the stories of all eight 2020 OpsStars Awards winners. Learn how they uniquely identified opportunities and solved challenges to find success.

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  • Most Scalable Lead Management Program of the Year

    Most Scalable Lead Management Program of the Year

    The Most Scalable Lead Management Program of the Year Award recognizes Zoom as a team that significantly scaled lead management capabilities to support rapid business growth.

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