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The ROI of Lead Routing for High-Growth Enterprises

Unchecked complexities in your go-to-market processes can burden the entire revenue team and endanger an organization’s ability to grow. 

In this on-demand webinar, Krishna Shah, Head of Marketing Operations at Alation, will provide insights on how she leveraged lead management automation to:

  • Increase pipeline 3.5x to support Sales objectives

  • Lower GTM costs 

  • Realize a positive ROI in driving overall revenue growth

Watch now!

Previous Video
The New Rules of Lead Prioritization
The New Rules of Lead Prioritization

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Demand Generation + SDR = Pipeline Machine
Demand Generation + SDR = Pipeline Machine

Learn best practices for aligning Demand Generation and Sales Development to drive pipeline