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How Should I Structure My Marketing Operations Team and Set My Business Up for Operational Success?

With an 81% increase in title changes to include “revenue” on LinkedIn between October 2018 to February 2019 (SiriusDecisions), companies are scrambling to figure out how to restructure their Sales, Marketing and Customer Success teams to optimize benefits from a true RevOps structure. Cloudera was one of two 1,500+ companies merged together which posed a significant challenge realigning teams. Sara McNamara, Sr. Marketing Operations Manager, will take us through those results and what Cloudera is doing now. 

 

Speaker

Sara McNamara
Senior Marketing Operations Manager
Cloudera

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