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Getting Attribution Right: Best Practice Considerations

December 3, 2019

What are the systems and process you need to catch attribution information? How long should you collect the information for attribution before trusting the information? What are some of the dials that need to be adjusted and how do you know? Hear from leading experts on how they have successfully implemented and scaled attribution reporting.

Speakers

Erich Ziegler
CMO
CircleCI
Moderator

Karen Steele
CMO
LeanData

Allen Pogorzelski
VP, Marketing
Openprise

Tom Keefe
Sr. Marketing Ops Manager
Engagio

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