From self-driving cars to personalized movie suggestions, Artificial Intelligence (AI) is becoming woven into the fabric of our daily lives. Now more than ever, businesses are exploring how to bring in the powerful forces of AI into their RevOps strategy and their workforce. Learn how Intelligent Virtual Assistants (IVAs) can drive customer engagement to attract, retain and grow your customers. IVAs can engage and qualify leads faster, boost marketing’s return on demand generation and automate outreach to improve customer retention. Will your next co-worker be an Intelligent Virtual Assistant?
Join this session to hear how IHS Markit uses Intelligent Virtual Assistants to scale their Marketing, Sales, and Customer Success teams to deploy an end-to-end customer lifecycle experience.
This session will focus on:
- The importance of AI's impact on the future of work
- IHS Markit’s playbook to turbocharge new customer acquisition, retention and growth using Intelligent Virtual Assistants
- Tips and tricks to get started with an augmented workforce for your 2020 marketing planning
Speakers:
Rashmi Vittal
CMO
Conversica
Byron O'Dell
Head of Corporate Marketing
IHS Markit
