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MQL SQL WTF?

December 3, 2019

Today’s lead models are siloed – designed for individual go-to-market approaches, generally defined by Marketing. Your teams sell in multiple ways, with Marketing, Sales, and Revenue Operations all involved at different stages.The Measurable Lead Model is shared across go-to-market efforts, all revenue impacting teams, and every hand-off in between. 

Speakers:

Marko Savic
Founder and CEO
FunnelCake

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