OpsStars 2021: Powering the Modern Revenue Engine

Watch all the OpsStars 2021 sessions here!

  • OPENING KEYNOTE - Electricity and Flow: The Future of Customer Experience50:08

    OPENING KEYNOTE - Electricity and Flow: The Future of Customer Experience

    OpsStars 2021 Vala Afshar_Keynote Address

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  • OpsStars Panel: What Should Ops Bring to the Table30:36

    OpsStars Panel: What Should Ops Bring to the Table

    In this session, we are excited to present a panel of OpsStars from Zendesk, Showpad and Amplify and moderated by LeanData’s CEO to discuss their experiences evolving their operational approaches

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  • Powering the Revenue Engine: The 2022 Revenue Tech Stack27:41

    Powering the Revenue Engine: The 2022 Revenue Tech Stack

    Craig Rosenberg will help attendees sort through the noise and understand: the optimal revenue tech stack for 2022, new trends in go-to-market, and predictions for the future revenue engine

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  • Conversations Over Clicks: Use Conversational AI to Increase Nurture Engagement27:23

    Conversations Over Clicks: Use Conversational AI to Increase Nurture Engagement

    Join this session to learn how to complement your existing nurture strategy with Conversational AI

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  • How Tableau Slayed Lead Management Dragons for a Fairytale Ending20:02

    How Tableau Slayed Lead Management Dragons for a Fairytale Ending

    How Tableau Slayed Lead Management Dragons for a Fairytale Ending Join Gwen and Scott as they take you through their transformation journey to Operationalize the Sales Development organization

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  • Marketing to “the New Digital Customer”25:10

    Marketing to “the New Digital Customer”

    How Lumen Technologies is mirroring digital customers as part of their approach to target, communicate, and enable to market and sell.

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  • Going Digital: A Digitization of GTM models in a New, Virtual Age27:51

    Going Digital: A Digitization of GTM models in a New, Virtual Age

    How to marry experience, data, and technology to meet the needs of “the new digital customer."

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  • Is Your Marketing Ops Org Ready for What’s Next?25:43

    Is Your Marketing Ops Org Ready for What’s Next?

    Join Kimberly Galitz, 2020 OpsStar of the Year and 2x Marketo Champion as she shares her foundational approach to setting Marketing Operations up for success.

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  • Grit, Perseverance and AI: Keys to Becoming an Olympian of Forecasting25:43

    Grit, Perseverance and AI: Keys to Becoming an Olympian of Forecasting

    Join Kenny Hsu, VP of Revenue Operations at Auditboard, and Sharad Verma, CEO of BoostUp.ai, a forecasting intelligence platform, and learn how you can make the President’s Club of forecasting!

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  • Lessons from Growth: An Actionable Plan for RevOps and Sales Leaders27:24

    Lessons from Growth: An Actionable Plan for RevOps and Sales Leaders

    Learn how to shift the focus from historic metrics and KPIs, to a deeper understanding of attribution and channel effectiveness, in order to drive productivity and alignment across revenue teams.

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  • The Rise of The Revenue Innovators: A New Cohort Drives Predictable Revenue Through Uncertain Times25:11

    The Rise of The Revenue Innovators: A New Cohort Drives Predictable Revenue Through Uncertain Times

    The Rise of The Revenue Innovator A New Cohort Drives Predictable Revenue Through Uncertain Times

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  • How to Build a World-Class RevOps Team28:42

    How to Build a World-Class RevOps Team

    Join in to hear insights on how to grow and scale teams, motivate and inspire people, and what lies ahead.

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  • State of the Sales Tech Stack28:25

    State of the Sales Tech Stack

    Join LeanData's Don Otvos and Matt Bertuzzi deep-dive into The Bridge Group's SDR & AE research with a focus on the technology adoption lifecycle for revenge generating teams.

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  • CLOSING SESSION - Defining the Modern Revenue Engine: How to Build a Better B2B Buying Experience27:22

    CLOSING SESSION - Defining the Modern Revenue Engine: How to Build a Better B2B Buying Experience

    Despite massive investment in sales and marketing technology, the current B2B buying experience is still disjointed, inefficient, and painful. Is there a better way to leverage the modern revenue engi

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