Marketing to “the New Digital Customer”
How Lumen Technologies is mirroring digital customers as part of their approach to target, communicate, and enable to market and sell.
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30:36In this session, we are excited to present a panel of OpsStars from Zendesk, Showpad and Amplify and moderated by LeanData’s CEO to discuss their experiences evolving their operational approaches
27:41Powering the Revenue Engine: The 2022 Revenue Tech Stack
Craig Rosenberg will help attendees sort through the noise and understand: the optimal revenue tech stack for 2022, new trends in go-to-market, and predictions for the future revenue engine
27:23Join this session to learn how to complement your existing nurture strategy with Conversational AI
20:02How Tableau Slayed Lead Management Dragons for a Fairytale Ending Join Gwen and Scott as they take you through their transformation journey to Operationalize the Sales Development organization
27:51How to marry experience, data, and technology to meet the needs of “the new digital customer."
25:43Join Kimberly Galitz, 2020 OpsStar of the Year and 2x Marketo Champion as she shares her foundational approach to setting Marketing Operations up for success.
25:43Join Kenny Hsu, VP of Revenue Operations at Auditboard, and Sharad Verma, CEO of BoostUp.ai, a forecasting intelligence platform, and learn how you can make the President’s Club of forecasting!
27:24Learn how to shift the focus from historic metrics and KPIs, to a deeper understanding of attribution and channel effectiveness, in order to drive productivity and alignment across revenue teams.
25:11The Rise of The Revenue Innovator A New Cohort Drives Predictable Revenue Through Uncertain Times
28:42Join in to hear insights on how to grow and scale teams, motivate and inspire people, and what lies ahead.
28:25Join LeanData's Don Otvos and Matt Bertuzzi deep-dive into The Bridge Group's SDR & AE research with a focus on the technology adoption lifecycle for revenge generating teams.
27:22CLOSING SESSION - Defining the Modern Revenue Engine: How to Build a Better B2B Buying Experience
Despite massive investment in sales and marketing technology, the current B2B buying experience is still disjointed, inefficient, and painful. Is there a better way to leverage the modern revenue engi
